IT people working

The Importance of IT in Business Today

In today’s business world, it is more important than ever to have a reliable IT infrastructure in place. With so much of our work and communication taking place online, it is essential that businesses have the technology and support necessary to keep their operations running smoothly. Here are just a few of the ways that…

Typing on a laptop

How Landing Pages Work On Your Site

You’ve likely been to a website and clicked on a link that brought you to a different part of that website. That link is known as a “landing page.” A landing page is any web page that appears in response to clicking on an online search engine result or an online advertisement. Business owners often…

Designing Code

Optimization is vital!

Perhaps one of the most common things we run into is working with people that have great-looking websites, but they simply don’t work very well. In that, I mean that they are pretty and engaging, but they lack the robust back-end products that make the site actually WORK for them. Poorly written titles and content,…